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pinpon es un muñeco muy guapo y de cartón
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se lava la carita con agua y con jabón
Referencias
- Kotler, P., & Keller, K. L. Marketing Management. Pearson. https://www.pearson.com/us/higher-education/program/Kotler-Marketing-Management-15th-Edition/PGM332927.html Consultado el 09 de 06 de 2026.
- American Marketing Association. Definition of Marketing. AMA. https://www.ama.org/the-definition-of-marketing-what-is-marketing/ Consultado el 09 de 06 de 2026.
- Harvard Business Review. The AIDA Model: How to Use It in Marketing. Harvard Business Publishing. https://hbr.org/2020/05/the-aida-model-how-to-use-it-in-marketing Consultado el 09 de 06 de 2026.
- Jansen, B. J. (2007). The AIDA Model in Online Advertising. Journal of Advertising Research. https://www.journalofadvertisingresearch.com/content/47/2/143 Consultado el 09 de 06 de 2026.
- Kotler, P. (2017). Principles of Marketing. Pearson Education.
- Belch, G. E., & Belch, M. A. (2018). Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill Education.
- Solomon, M. R. (2020). Consumer Behavior: Buying, Having, and Being. Pearson.
- Schiffman, L. G., & Wisenblit, J. (2019). Consumer Behavior. Pearson.
Bibliografía
- Kotler, P. (2017). Principles of Marketing. Pearson Education.
- Belch, G. E., & Belch, M. A. (2018). Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill Education.
- Solomon, M. R. (2020). Consumer Behavior: Buying, Having, and Being. Pearson.
- Schiffman, L. G., & Wisenblit, J. (2019). Consumer Behavior. Pearson.
- Jansen, B. J. (2007). The AIDA Model in Online Advertising. Journal of Advertising Research.
- Kotler, P., & Keller, K. L. (2016). Marketing Management. Pearson.
- American Marketing Association. (s.f.). Definition of Marketing. AMA.